Best High Value Skills To Learn For Young People (Increase Earning Capacity)

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Whether you’re looking to boost your earning potential as an aspiring entrepreneur, start a side hustle, or advance in your current career, acquiring “high-value skills” is a game-changer.

We define a high value skill as a skill that help you earn more in both the short and long term.

These skills are not only valuable now, but they will help increase your earning capacity in the future no matter what your path ends up looking like.

We created this list of high-value skills that can open short term doors to new income opportunities and help you stand out in a competitive market.

And for entrepreneurs, most of these skills will build on one another to help your income grow exponentially as you stack them over time.

1. Sales

The skill of sales involves the art of persuasion and the ability to influence others to take action.

On a deeper level it’s about effectively identifying people’s problems and communicating how your product or service can help solve that problem for them.

So, why is sales considered a high-value skill? Simply put, sales = revenue and growth for most businesses.

That means sales professionals have the potential to earn substantial commissions and bonuses, making it a lucrative career path. Moreover, sales skills are transferable and applicable in various roles and industries.

Whether you’re selling a product, service, or even yourself in a job interview, having sales skills can gives you a competitive edge over the competition.

Same goes for entrepreneurs and business owners.  Knowing how to sell your product or service will help you drive more revenue and grow your business as an asset.

Even if you’re not pursuing a career in sales, having the ability to effectively identify problems, and communicate how you can solve them can benefit you in countless ways.

By mastering the art of sales, you can open doors to new opportunities, increase your earning potential, and become an invaluable asset to any organization.

So, if you’re looking to boost your income and develop a versatile skill set, investing in sales training and practice is one of the best ways you can increase your earning potential both in the short and long term.

2. PPC Advertising

PPC (Pay-Per-Click) advertising is a digital marketing skill that involves creating and managing online advertising campaigns. It revolves around placing ads on search engines like Google, or social media platforms like Facebook and TikTok.

PPC advertising allows businesses to target specific audiences, increase brand visibility, and drive website traffic.

So, why is PPC advertising considered a high-value skill? Many businesses heavily rely on online advertising to reach their target customers. With the rise of e-commerce and digital platforms, the demand for PPC experts has skyrocketed.

Companies are willing to invest substantial budgets in PPC campaigns to drive qualified leads and conversions.

Mastering PPC advertising offers several advantages, and it’s a skill that will naturally help you become proficient in a lot of other skills like keyword research, ad copywriting, and content creation.

PPC advertising is great because it’s a measurable skill, making it easier to demonstrate the value you bring to the table and track your improvement over time.

And if you can learn to create and manage highly profitable PPC ad campaigns, I promise there will be an endless line of businesses that will pay for your services. It’s also a great skill to know yourself if you want to start your own eCommerce business.

3. SEO

SEO, or Search Engine Optimization, is a crucial digital marketing skill that focuses on improving a website’s visibility and ranking on search engine results pages. It involves optimizing various elements of a website, such as content, keywords, meta tags, and backlinks, to attract organic traffic from search engines like Google.

In today’s landscape, search visibility is paramount for online businesses and brick and mortar businesses alike. A strong online presence drives organic traffic, increases brand awareness, and helps establish credibility.

As businesses compete to reach the top of search engine rankings, SEO masters play a vital role in achieving these goals. Mastering SEO enables you to understand how search engines work and what factors influence rankings.

SEO is a high-value skill because it directly impacts a website’s performance and, consequently, a business’s success. Companies are willing to invest in SEO experts who can drive organic traffic, improve conversion rates, and generate valuable leads. 

Moreover, the landscape of online search is constantly changing and evolving, so there is a constant need for people who understand the latest trends in the industry.

4. Social Media Marketing

Social media marketing is the skill of leveraging various social media platforms to engage, attract, and convert potential customers into loyal brand advocates.

Why is social media marketing considered a high-value skill? With billions of active users on platforms like Facebook, TikTok, Instagram, Twitter, and LinkedIn, social media has become a powerful marketing channel that cannot be ignored.

It allows businesses to reach a wide audience, build brand awareness, and foster meaningful relationships with their customers. By mastering social media marketing, you can create and execute effective strategies that align with a company’s goals.

This skill involves understanding target demographics, crafting compelling content, managing ad campaigns, and analyzing data to optimize performance. Becoming an expert in marketing on a particular social media platform is high-value because it enables businesses to interact directly with their audience, receive real-time feedback, and build a community around their brand.

It offers a cost-effective way to promote products, drive website traffic, and generate leads. Moreover, social media platforms provide valuable insights and analytics that help marketers refine their strategies for maximum impact.

5. Graphic Design

Visually appealing designs are essential for effective marketing materials, websites, product packaging, and branding. A well-designed logo, website, or advertisement can leave a lasting impression and differentiate a brand from its competitors.

By mastering graphic design, you can create stunning visuals that communicate a brand’s values, evoke emotions, and engage the target audience. This skill involves proficiency in design software, understanding design principles, and staying updated on industry trends.

Graphic design is high-value because it enables businesses to convey their message visually, enhance brand recognition, and establish a professional image. A visually cohesive brand identity helps build trust and credibility with customers, leading to increased brand loyalty and customer engagement.

Moreover, graphic design skills are versatile and applicable across various industries. Whether you work in marketing, advertising, web development, or publishing, the ability to create eye-catching designs sets you apart as a valuable asset.

6. Copywriting

Have you ever wondered how some advertisements or marketing messages seem to effortlessly capture your attention and persuade you to take action? That’s the magic of copywriting. Copywriting is the art of writing persuasive and compelling content that motivates readers to engage, buy, or take action.

Businesses need powerful and persuasive language to stand out from the crowd and connect with their target audience. Whether it’s writing captivating sales copy, engaging social media posts, or persuasive landing page content, effective copywriting can significantly impact conversion rates and business success.

By mastering copywriting, you can craft messages that resonate with readers, evoke emotions, and drive them to take action. This skill involves understanding your target audience, conducting research, and using persuasive writing techniques to create compelling content.

Well-crafted copy not only grabs attention but also creates a desire for the product or service being offered. Copywriting skills are also transferable across various marketing channels and mediums.

Whether it’s writing sales emails, website content, ad campaigns, or social media posts, persuasive copy can make a significant difference in capturing the audience’s interest and generating leads or sales.

7. Content Creation

Content is king. Content creation refers to the process of producing valuable and engaging content across various mediums, such as articles, blog posts, videos, podcasts, and social media posts.

It involves creating engaging, entertaining, or educational material that captivates and resonates with your target audience. And content is at the core of any successful digital marketing strategy.

It allows businesses to attract and engage their audience, establish thought leadership, and drive brand awareness. By consistently creating quality content, you can build a loyal following, increase website traffic, and generate leads or sales.

Content creation goes beyond simply writing blog posts or filming videos. It requires understanding your audience’s needs, conducting research, and crafting content that provides value and solves their problems. Whether it’s through educational how-to articles, thought-provoking blog posts, or entertaining videos, content creators have the power to make a meaningful impact.

Moreover, content creation is a versatile skill that can be applied across different platforms and channels. From writing engaging social media posts to producing in-depth guides or tutorials, the ability to create valuable content allows you to reach your audience wherever they are and in the format they prefer.

Successful content creators are skilled in storytelling, creating compelling headlines, and structuring their content to deliver maximum impact. They know how to communicate complex ideas in a clear and engaging manner to enhance the audience’s understanding and engagement.

Whether you’re a business owner, marketer, or aspiring content creator, developing content creation skills is essential in today’s digital landscape. It enables you to build your personal brand, establish authority in your niche, and connect with your audience on a deeper level.

8. Building Systems and SOP’s

Building systems and standard operating procedures (SOP’s) is an advanced skill but a crucial one for maximizing efficiency and productivity in any organization or business.

It involves creating clear and followable guidelines, processes, and workflows that outline how tasks should be performed and how different components of a system should interact.

Having well-defined systems and SOPs helps streamline operations, reduce errors, and ensure consistency in delivering products or services. And it can help you out quite a bit whether you’re own a business yourself or you work at a company that you could help make more efficient.

Building systems and SOP’s allows businesses to scale, delegate tasks, and maintain quality standards even as the organization grows. By developing this skill, you can identify bottlenecks, inefficiencies, and areas for improvement within a process.

You’ll be able to break down complex tasks into step-by-step procedures, making it easier for team members to follow and replicate successful outcomes. This not only saves time but also increases the overall effectiveness and reliability of your operations.

Building systems and SOPs also enables businesses to enhance customer satisfaction by ensuring a consistent and smooth experience.

As a bonus, having documented systems and SOPs increases the value of your business if you are an entrepreneur. It makes the organization more structured, less reliant on individual knowledge, and easier to transition, all of which will help maximize the price multiple you can sell your business for.

9. Outsourcing And Transferring Skills

Outsourcing is not just about delegating tasks to external individuals or agencies. It’s an advanced skill that involves effectively transferring your knowledge and skills to others, which is much easier said than done.

But when you’re able to do it and leverage other people’s abilities, you can focus on what you do best and accelerate your progress. It also allows you to potentially tap into other people’s knowledge and experience that may not be readily available within your organization.

Whether it’s accounting, IT support, content creation, or customer service, outsourcing enables you to access professionals who are dedicated to their craft and can deliver high-quality results.

By mastering the skill of outsourcing, you can identify which tasks or functions can be effectively handled by external experts. This skill involves understanding the cost-benefit analysis of outsourcing, finding reliable and trustworthy partners, and effectively managing those relationships.

10. Running A Business

Running a business is really a set of skills and strategies required to effectively manage and grow a successful enterprise.

Even if you don’t think you’re the entrepreneurial type, learning how to run a business can be an excellent skill because it will help contextualize your job and help you see ways you can add more value to the business you work in, which hopefully will lead to higher income!

There are many aspects that go into running a business, and managing all of these aspects is a great skill to gain in and of itself. It can provide you with the opportunity to create something from scratch, build a brand, and generate wealth. It allows you to have control over your destiny, make a meaningful impact, and create opportunities for others.

Running a business also requires adaptability and the willingness to continuously learn and evolve. It involves staying updated with industry trends, embracing innovation, and being open to change – all of which are transferable to many other ventures in life.

Final Thoughts

When you’re young, one of the best things you can do for yourself is to invest in your skill set. If you make learning new skills a consistent habit and priority, the money will come.

Have a skill that has really paid off for you that we missed on our list of high value skills? Let us know about it and we’ll add it!

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